AI is turning up on the customer's side of the counter. Conversational AI already live in more than 210 UK estate agency offices; 25% stake, part tied to a three-year preferred-provider deal.
What the announcement said
On Wednesday 7 October, The Property Franchise Group (AIM: TPFG), which describes itself as the UK's largest multi-brand property franchisor, said it has taken a 25% stake in Enteka Ai, a conversational AI platform for UK estate agents and mortgage brokers. It paid £0.9m for a 15% stake; a further 10% is tied to a three-year agreement making Enteka its preferred AI provider.
Enteka is already live in more than 210 TPFG offices across brands including Belvoir, EweMove, Hunters, Martin & Co, Northwood and Whitegates, plus Brook Financial Services, and TPFG says the aim is better lead capture and conversion. Enteka stays independent.
Coverage context
A UK service-business network put conversational AI in front of customer enquiries at more than 210 estate agency offices, via a stock-market announcement rather than a pilot.
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